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  • caricatureguy
    Senior Member
    • Apr 2005
    • 124

    looking for advice

    I have some questions about personal managers and agent stuff for you heavy hitters out there who are represented by someone other than just yourselves. This seems to be something that would benefit me as well. Work SMARTER instead of harder, right?

    I've worked with local agents and such, I'm pretty well known locally. There's just not much local business and busking is, frankly, becoming a chronic pain in the ass. So I've hit the wall- What I'd like to do is to get some gigs (especially corporate gigs) nationally/internationally. I'd really like to travel and get paid to do so like some of you do. What I'm working on right now is using some of the agent/booking resources in the library area and compiling a mailing database to send off promo material to the four corners of the universe. This is a pretty ambitious undertaking for me. What I'd really like to know is what I should realistically expect from this effort? Is this common? Has/does/would anybody else do this? Also, I'm aware that agents are not the most trustworthy folks in the world. Am I just asking to get ripped off this way?

    I'm also looking for ideas that would help me define a market for myself: There are caricature artists all over the country who could be hired just as easily. What can I tweak in my performance that would make an agent want to fly me in to do a job over hiring a local person to do a gig? For instance, Pablo does a cool stage show with a message for kids and stuff as his schtick which strongly defines his considerable market with schools. Not many guys do that. It's unique. That's worth a flight! My uniqueness is my speed. I do strolling caricatures in between 15-60 seconds. Although I do 3-10(+!) times as many caricatures per hour as most artists are capable of, I currently can only charge about the same amount as the local artists do. Although I have reached the goal I set for myself speed-wise, and I do have the favor of some agents, I have hit a wall in the money department. It's not getting me much more work and is actually a disadvantage for me financially as I draw more people in less billable hours. Any ideas on how I can turn this into the asset it should be financially? How can I make this a more marketable advantage for me and make me worth a flight? I'm open to suggestions!

    My plan as of right now, is to just flatly mail out all of my info to corporate agents, national and international agents, cruise lines, venues, and such and hope they call me when they have the kind of work that would be appropriate for me. (I'm sharing this info with my cousin who is a musician, so my personal target group remains broader than it really needs to be. What's a few more stamps? Perhaps if the agent doesn't represent caricature artists, maybe their performers could use a sweet caricature to enhance their visual promotions). However, when it comes to personal management, I'm pretty confused. Wouldn't I want a personal manager to be sending me their information if they want to represent me? It seems to me that they would want my business as someone they could represent. How does this work?
    Last edited by caricatureguy; Jan-30-2006, 01:47 PM.
  • caricatureguy
    Senior Member
    • Apr 2005
    • 124

    #2
    quikie

    For your viewing pleasure, here is a short film with me doing a caricature this past weekend.

    The history of AI Cinema. Watch, share, and discover the best AI-generated short films.

    Comment

    • pablo
      Senior Member
      • Jan 2004
      • 200

      #3
      Thanks, Adam...

      for your flattering review of my show. Have you seen it, or are you just quoting reviews from my website?

      If you really want to work with national agents & travel, you are going to have to spend money. Lots and lots of money. I'm talking about thousands of dollars per year, and the more gigs you get, the more expenses you'll have.

      Where do you start? First of all, decide on the best marketable gimmick that will make you stand out from the rest of the crowd. If you want to be "The Fastest Artist on Earth", check out your competition:



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      I've met Tom and Jodie, and they are both very talented, very smart and very fast. Jodie is also a gorgeous redhead, so she's got talent, brains, speed and looks.

      But don't despair. Here are four reliable places to find clients or agents:







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      Comment

      • caricatureguy
        Senior Member
        • Apr 2005
        • 124

        #4
        Hey Pablo, I'm actually surprised you commented! I have not seen your show though I would like to very much. I have done a little research however on what you do and have read reviews. I think I have a pretty good grasp of what you do. BTW, you're welcome for the compliment. I think what you do is really neat and you have carved an effective niche for yourself.

        I am familiar with Huf and Jody. Jody actually is pretty close to my market, being in Sandusky. I have no idea how she charges so much but apparently she could talk Eskimos into refrigerators from what I hear. My speed is way faster than either one. Lots of people boast that they are the fastest... Last I heard, the current fastest caricaturist at the NCN Conventions speed contest last year did 14 of them in 5 minutes. I heard he did them on index cards, so I'm not too worried. I do mine on 8.5x11 and if no bodies or signature, I can do them that fast as is and get a likeness too. His were just as sloppy as you would expect from what I hear.

        There is a guy who does profiles in Germany, (I don't do them but from what I understand, they are easier to draw than front views) who currently holds the Guinness record. 7.5 seconds. Like I said, that is a profile. I'd like to go for a Guinness Record for head ons. I think that would be a key to marketing myself is legitimate boasting rights and media attention to back it up as well.

        Right now I'm trying to organize a fundraiser where I can raise money and gain exposure for myself by seeing how many I can draw in a 24 hour period and hopefully knock out the speed record at the same time. I suppose I'll have to record the whole thing so I will have record of it as well. I want to make a big noise when I do this with lots of media attention. I am hoping for national exposure in all this. The date I'm hoping for is late September, 06.

        I am in contact with Tad and Mike occasionally. I'm a new member of the NCN and they're a friendly group. The con isn't till October this year so I have a while to wait till I can compete for the fastest artist officially with the other artists. I'm on Party Pop and would like to check out NACA because I've heard it discussed here and it sounds like a good idea.

        Thanks for the advise and by the way, the last thing I would want to do is compete with your business Pablo. I don't want to choose the exact same venues or agents as you. But I hope you don't mind me using your success as a model. I need to find a marketable segway given my particular talent into a particular market like you have with the schools. I don't know if being fast is marketable enough to warrant an agent flying me to (hypothetically) California for a gig. Perhaps if I had more of a performance of some kind... I don't know. Like I said, you do the big faces, I can do that but it's your thing, (and I'm sure you do it much better than I could anyways!), how can I make a show of doing them really fast? I need to find a way I can I appeal to a broader market than just trade shows and bar-mitzvahs! I know that foreign people love American entertainers, maybe that is one way. This is the kind of advise I am hoping for, if anyone cares to share their ideas.

        What are you referring to when you say I'll have to spend money? I know that this mailing is going to cost me! What else is there? I'm certainly open to suggestions. I know you gotta spend money to earn money and I'm not afraid to succeed so hit me with it!

        Comment

        • pablo
          Senior Member
          • Jan 2004
          • 200

          #5
          How to Spend Money

          Okay, Adam, you asked for it...

          1. Get a professionally designed website. Get a professionally designed video, dvd, brochure, business card, poster and press photos.

          2. Advertise nationally on Partypop.com.

          3. Join NACA. Attend all the regional conferences and the national conference. Get a booth at the conference marketplaces. Hand out t-shirts, stickers, magnets, buttons and pens that say "World's Fastest Caricature Artist" with your name & contact info. Advertise every month in the magazine.

          4. Attend the NCN convention in October. Announce to every artist there that you are the World's Fastest Caricature Artist, and that you're ready to prove it right then & there.

          All I can say is: You better be fast.

          Comment

          • Stretch
            Senior Member
            • Jan 2001
            • 611

            #6
            World's Fastest Caricature Artist

            Sounds like SideShow! Set up your own contest, beat the clock, take bets!

            Comment

            • caricatureguy
              Senior Member
              • Apr 2005
              • 124

              #7
              That's an awesome idea! That's kind of what I had in mind with the fundraiser (make a charitable bet on how many I can do, etc...) thing but way better! I like to have people time me while I draw their friends. I usually amaze everyone and I then know how long it took me too. I have gotten much applause when in the right environment so that's definitely one way to "perform" to an audience. Thanks! I'm so happy to have your perspective and a new twist on this idea!

              Pablo, thanks for the advise. How has Party Pop worked for you? I have gotten one call from it since joining (free) I'm not really impressed thus far. Does a paid membership get you that much more business? I'll have to research Naca. I thought you needed an agent for that... As far as my promotional materials, you hit the nail clean on the head. I need to get my shit together, pronto as far as web site and video. The video I posted is the first attempt. I think to have one professionally done would be well worth it. I have some really nice business cards now with some of my paintings on them, but I have a more caricature centric design that I plan to have printed before I send these suckers out. Have you ever tried this direct mail thing? It's been my most successful method of advertisement so far. I do lots of proms and stuff because I mail directly to area high schools.

              Press photos and bumper stickers? Really? That works?! I'm astounded! I couldn't imagine somebody putting a poster of me on their wall! Cool idea though, I'll have to look into it. Being a graphic artist and all, I can save a lot of money by doing a lot of the promotional stuff myself. My sister in law is a photographer too. I need to get a good website. Never, never, never ask a friend to do a website for you... Thanks again.

              I'm really interested in a theatrical performer's take on this topic. An objective point of view is very welcome!
              Last edited by caricatureguy; Jan-31-2006, 12:12 PM.

              Comment

              • Guest

                #8
                Seems to me that you need a way to get paid *by the drawing*. Have you thought of trying out packages where you offer the promoter some sort of "one picture of every guest for this one outrageous price" thing? I have no idea if that would work, but seems like it would be worth a shot for corporate gigs. Your speed could be used to make you someone who can roam from table to table and cover every guest in a reasonable amount of time.

                iain

                Comment

                • brianb
                  New Member
                  • Jan 2006
                  • 1

                  #9
                  package price and challenge incentive

                  if i cant caricature you (or you and your group) in such and such a time it's free/half/10 percent off.

                  group caricatures: your whole family in one panel, in under 3 minutes

                  one panel of the whole group along with solos of each individual


                  do a series of the same person. one of you for this much, 5 of you for this much.
                  (or make it an action series by asking them for a hobby, favorite sport etc)

                  offer 1 big panel and 4 'wallet sized' package deal.

                  pets



                  hth
                  brianb

                  Comment

                  • caricatureguy
                    Senior Member
                    • Apr 2005
                    • 124

                    #10
                    Good ideas all!!! I think the "or it's FREE" schtick would probably backfire some how though! I LOVE the big timer idea. I'm trying to locate one. Even if I never have a chance to use it professionally, who doesn't want a huge-second-hand-time-clock?! My wife would laugh if I put it above our bed

                    I appreciate the responses. I know that most of you are very theatrical (sadly, I'm not... ) and creative. You are such a great group of people to pose this question to!

                    I was wondering if anyone has any ideas for how to approach (or how NOT to approach! ) agents and personal managers. As of now, I'm planning on blindly sending out like 1500+ letters to various agents and managers world wide. I'm sick when I think of the possibilities, good and bad. Something I feel that I gotta do though. I'm particularly worried and tingly about the non-english speaking countries and their reception of an english promo from an American. I've heard that American entertainers are very well received in foreign countries but some insight would not only be helpful but IMMENSELY interesting to me! Any thoughts?
                    Last edited by caricatureguy; Feb-08-2006, 07:39 AM.

                    Comment

                    • nix225
                      Member
                      • Mar 2005
                      • 18

                      #11
                      Try looking for a photographer's darkroom timer. About a foot square, with big, readable numbers. Probably pretty easy to find an old one with everyone going to digital pics.

                      Comment

                      • caricatureguy
                        Senior Member
                        • Apr 2005
                        • 124

                        #12
                        That's awesome

                        Good idea! I hadn't thought of that! Thanks!

                        Comment

                        • Mr.Taxi Trix
                          Senior Member
                          • Dec 2000
                          • 1273

                          #13
                          Try two test groups: one, 1450 people you mail to blindly, and one, 50 people you call first, tell who you are, mention the speed thing as your hook, and ask, would they be interested in getting a kit, and then, re-call ten days later "just checking" to make sure they got your CD, and "did you have time to look it over?"

                          Tell us after which group gets you more work. (Sometimes people prefer to do business with someone they know a little, even only a cold call's worth.)

                          Good luck.

                          Comment

                          • caricatureguy
                            Senior Member
                            • Apr 2005
                            • 124

                            #14
                            That's not a bad idea either, Mr. Taxi Trix. I think that either way, it woud be a good idea to call some of the people after sending the info whether I called first or not.

                            I hate the idea of cold calling because I think that something simple they can look at will say everything within a couple of minutes whereas a conversation tends to get off track and misleading at times. Whenever I can I prefer to meet with people in person. That way it's harder for them to give the brushoff without actually listnening to you. Most of the time...

                            The reason I chose to mail these, (most of them anyways, besides 50 or so, if I use your idea) is that even if 99 people aren't interested, the 100th might be and that 100th person might be the one in a million contact I've been looking for. Out of 3000 or so letters I will probably be sending out, (I;m including local places too as well as straight advertising promos to restaraunts, bars, clubs and such too) if I got 300 people interested in what I do, and at least 30 good contacts, I would be amazed! Those are pretty good odds. I will try the cold call thing with some of the more obvious places and hopefully this will work out really well. I'll let y'all know.

                            Comment

                            • Stretch
                              Senior Member
                              • Jan 2001
                              • 611

                              #15
                              postcards

                              I don't have a lot of daytime hours for phone calls, so I send out thousands of postcards. I can stick stamps and soforth in the evening. In my case it is not unusual for folks to respond on the 4th or 8th postcard, check their budget, then finaly hire me/us two or three years later. Persistance, persistance, persistance.

                              It is a marathon, not a 5K.

                              When they respond to the postcard either by phone or email, I'll send out a DVD and promo packet. Nothing fancy. Lots of photos and testimonials.

                              My postcards are part illustration, part text. Some humour, some boring features, no benefits. That is deliberate. I want them to go to my website before they call me. I don't want to "sell" them, I want them to sell themselves on the idea. Business, profits, referals, and repeat business is growing. Must be doing something right!

                              Comment

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